Strategic Design
EXPLORE OUR SERVICES
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Social Media Management
CONTENT CREATION
web design
SOCIAL MEDIA AUDIT + STRATEGY
EMAIL MARKETING
INFLUENCER MARKETING
1:1 CONSULTING
EXPLORE OUR SERVICES
Strategic Design
by
The Services
SOCIAL MEDIA MANAGEMENT
CONTENT CREATION
WEB DESIGN
SOCIAL MEDIA AUDIT + STRATEGY
EMAIL MARKETING
INFLUENCER MARKETING
1:1 CONSULTING
Strategy-driven, scroll-stopping content that builds trust, strengthens your presence, and grows your brand — all through a seamless, hands-free management experience. Many clients maximize results by pairing social management with email and influencer marketing for a fully integrated strategy.
SOCIAL MEDIA MANAGEMENT
CONTENT CREATION
WEB DESIGN
SOCIAL MEDIA AUDIT + STRATEGY
EMAIL MARKETING
INFLUENCER MARKETING
1:1 CONSULTING
If you want a month’s worth of elevated, strategic content without committing to ongoing management, this service delivers exactly that. In one streamlined shoot, we create intentional, on-brand assets designed to support your positioning, speak to your audience, and give you polished content ready to post.
The Services
The Services
SOCIAL MEDIA MANAGEMENT
CONTENT CREATION
WEB DESIGN
SOCIAL MEDIA AUDIT + STRATEGY
EMAIL MARKETING
INFLUENCER MARKETING
1:1 CONSULTING
A custom, brand-forward Showit website built to align with business goals and convert ideal clients. Thoughtful design, strategic structure, and SEO-minded optimization work together to build credibility, awareness, and organic traffic.
The Services
SOCIAL MEDIA MANAGEMENT
CONTENT CREATION
WEB DESIGN
SOCIAL MEDIA AUDIT + STRATEGY
EMAIL MARKETING
INFLUENCER MARKETING
1:1 CONSULTING
A comprehensive audit and strategic roadmap that evaluates platforms, profiles, content, and performance. Clear insights highlight what’s working, what’s holding growth back, and how to optimize for reach, engagement, and conversions.
The Services
SOCIAL MEDIA MANAGEMENT
CONTENT CREATION
WEB DESIGN
SOCIAL MEDIA AUDIT + STRATEGY
EMAIL MARKETING
INFLUENCER MARKETING
1:1 CONSULTING
Intentional email campaigns and automated flows that nurture leads, strengthen brand relationships, and drive conversions. Every message is designed to feel personal, on-brand, and strategically aligned with the customer journey. Great as an add-on or individual service.
The Services
SOCIAL MEDIA MANAGEMENT
CONTENT CREATION
WEB DESIGN
SOCIAL MEDIA AUDIT + STRATEGY
EMAIL MARKETING
INFLUENCER MARKETING
1:1 CONSULTING
Strategic influencer and UGC partnerships that expand reach while maintaining brand trust. From sourcing and direction to campaign execution, each collaboration is curated to feel authentic, aligned, and conversion-focused. Great as an add-on or individual service.
The Services
SOCIAL MEDIA MANAGEMENT
CONTENT CREATION
WEB DESIGN
SOCIAL MEDIA AUDIT + STRATEGY
EMAIL MARKETING
INFLUENCER MARKETING
1:1 CONSULTING
High-level guidance for founders and teams seeking clarity, direction, and momentum. These 60-minute sessions focus on strategy refinement, problem-solving, and actionable next steps to support sustainable growth.
Clients Featured In
ON-GOING PARTNERSHIPS
Whether you’re building from the ground up or burnt out on the posting hamster wheel, this is where we step in. Social media management isn’t just about pretty feeds — it’s about consistent growth, strategy, and trust. We handle everything from content shoots, creation, editing, planning, posting, engagement, and ongoing strategy, all within a monthly retainer designed to meet you where you are and scale as your brand grows.
WHAT'S INCLUDED
THIS IS FOR YOU IF
- Platform Audit during onboarding
- Ongoing custom social media strategy
- Hashtag strategy & keyword optimization
- Weekly & monthly analytic tracking + monthly strategy call
- Custom graphics
- Caption writing
- Content scheduling
- Engagement
social media management
ON-GOING PARTNERSHIPS
Whether you’re building from the ground up or burnt out on the posting hamster wheel, this is where we step in. Social media management isn’t just about pretty feeds — it’s about consistent growth, strategy, and trust. We handle everything from content shoots, creation, editing, planning, posting, engagement, and ongoing strategy, all within a monthly retainer designed to meet you where you are and scale as your brand grows.
WHAT'S INCLUDED
THIS IS FOR YOU IF
This is for you if you’re ready to stop stressing over social media and want a creative partner to handle it all, from ideation and planning to editing and posting. Whether you’re just starting out or ready to hand off the daily tasks, we create strategic, consistent content that truly reflects your brand’s voice.
social media management
WHAT'S INCLUDED
THIS IS FOR YOU IF
Email Marketing
ON-GOING PARTNERSHIPS
Reach your audience directly and effectively with custom-crafted email campaigns. Whether you’re aiming to drive sales, promote special offers, or keep your brand top-of-mind, we deliver clear, strategic messages that connect and convert. Every campaign is thoughtfully designed to reflect your unique voice and maximize engagement. Email marketing works great on its own or paired with social media management for a well-rounded approach.
ON-GOING PARTNERSHIPS
WHAT'S INCLUDED
THIS IS FOR YOU IF
Expertly crafted email campaigns designed with strategy at every step to ensure your messages land in your audience’s primary inbox and get noticed. Choose from weekly or bi-weekly campaigns, where we handle everything, from automated submissions and newsletter creation to analyzing metrics and crafting compelling content.
Reach your audience directly and effectively with custom-crafted email campaigns. Whether you’re aiming to drive sales, promote special offers, or keep your brand top-of-mind, we deliver clear, strategic messages that connect and convert. Every campaign is thoughtfully designed to reflect your unique voice and maximize engagement. Email marketing works great on its own or paired with social media management for a well-rounded approach.
Email Marketing
ON-GOING PARTNERSHIPS
Reach your audience directly and effectively with custom-crafted email campaigns. Whether you’re aiming to drive sales, promote special offers, or keep your brand top-of-mind, we deliver clear, strategic messages that connect and convert. Every campaign is thoughtfully designed to reflect your unique voice and maximize engagement. Email marketing works great on its own or paired with social media management for a well-rounded approach.
WHAT'S INCLUDED
THIS IS FOR YOU IF
This is for you if you want to build direct, meaningful relationships with your audience and turn those connections into real results. If you’re looking for a no-fuss way to increase sales, promote offers, and keep your brand relevant without juggling the guesswork, this service is built for you.
Ask ChatGPT
Email Marketing
We handle every aspect of influencer marketing, from strategy and sourcing to content coordination and campaign management. The process includes vetting the right creators, overseeing timelines, usage rights, and deliverables. Campaigns are designed to feel organic while driving real reach, trust, and measurable results. Influencer marketing is most commonly paired with SMM, although I happy to work with your in house social media team.
WHAT'S INCLUDED
THIS IS FOR YOU IF
ON-GOING PARTNERSHIPS
Influencer Marketing
ON-GOING PARTNERSHIPS
We handle every aspect of influencer marketing, from strategy and sourcing to content coordination and campaign management. The process includes vetting the right creators, overseeing timelines, usage rights, and deliverables. Campaigns are designed to feel organic while driving real reach, trust, and measurable results. You’ll get end-to-end support without the stress of managing it yourself.
WHAT'S INCLUDED
THIS IS FOR YOU IF
- Creator sourcing based on your market + campaign goals
- Vetting influencers with aligned values and engaged audiences
- Outreach and communication
- Content planning, creative brief, and usage guidelines
- Scheduling, deliverables tracking, and timeline management
- Coordination of content exchange (gifting, paid, or hybrid)
- Follow-ups, reminders, and quality control
Influencer Marketing
ON-GOING PARTNERSHIPS
We handle every aspect of influencer marketing, from strategy and sourcing to content coordination and campaign management. The process includes vetting the right creators, overseeing timelines, usage rights, and deliverables. Campaigns are designed to feel organic while driving real reach, trust, and measurable results. You’ll get end-to-end support without the stress of managing it yourself.
WHAT'S INCLUDED
THIS IS FOR YOU IF
You’re ready to get your brand in front of more eyes and you want it done organically. If you're craving that authentic, UGC-style content from creators who already have a loyal following, this is the move. Whether you're building brand awareness, boosting credibility, or just tired of doing it all yourself, I'll connect you with the right influencers to create content that feels real and reaches the right people.
Ask ChatGPT
Influencer Marketing
WHAT'S INCLUDED
THIS IS FOR YOU IF
PROJECT BASED
Content Creation
On-Site Content Day: A full month of content captured in one shoot day at your location or chosen studio. Ideal for brands wanting hands-on collaboration, real-time direction, and custom visuals tailored to your space.
Remote Content Creation: Ship your products and receive a month’s worth of professionally shot content created off-site. Perfect for brands wanting high-quality visuals without needing to be present.
content creation
PROJECT BASED
On-Site Content Day: A full month of content captured in one shoot day at your location or chosen studio. Ideal for brands wanting hands-on collaboration, real-time direction, and custom visuals tailored to your space.
Remote Content Creation: Ship your products and receive a month’s worth of professionally shot content created off-site. Perfect for brands wanting high-quality visuals without needing to be present.
WHAT'S INCLUDED
THIS IS FOR YOU IF
- Strategy + creative direction session call
- Shot list + content plan
- Content Shoot (around 3 hours)
- Filming + styling guidance
- Professional editing
- Ready-to-post photo + video assets
- Usage guidance for posting + repurposing
PROJECT BASED
WHAT'S INCLUDED
THIS IS FOR YOU IF
This is for you if you want strong, strategic content without committing to full social media management or a long-term retainer. It’s ideal for brands who feel overwhelmed planning content, don’t have time to create it, or want visuals that better match their brand’s level. You’re ready for polished, intentional assets backed by strategy — not just content for the sake of posting.
Ask ChatGPT
On-Site Content Day: A full month of content captured in one shoot day at your location or chosen studio. Ideal for brands wanting hands-on collaboration, real-time direction, and custom visuals tailored to your space.
Remote Content Creation: Ship your products and receive a month’s worth of professionally shot content created off-site. Perfect for brands wanting high-quality visuals without needing to be present.
content creation
Your website is often the first real impression of your brand and it should feel like you from the first scroll. Our custom web design is built with strategy first, blending high-impact visuals with intentional user experience to guide visitors every step of the way. Designed to convert and crafted to reflect your brand, your site won’t just look stunning, it’ll work hard behind the scenes.
WHAT'S INCLUDED
THIS IS FOR YOU IF
PROJECT BASED
Custom Web Design
WHAT'S INCLUDED
THIS IS FOR YOU IF
- Brand discovery session
- Page mapping & planning
- Custom 5-page Showit design
- Example home page concept for approval
- Three revision rounds
- Purchasing or moving domain to Showit Assistance
- Post-launch management guide
Your website is often the first real impression of your brand and it should feel like you from the first scroll. Our custom web design is built with strategy first, blending high-impact visuals with intentional user experience to guide visitors every step of the way. Designed to convert and crafted to reflect your brand, your site won’t just look stunning, it’ll work hard behind the scenes.
PROJECT BASED
Custom Web Design
WHAT'S INCLUDED
THIS IS FOR YOU IF
This is for you if your website isn’t doing your brand justice or if you don’t have one yet. You want a site that feels like home for your business: strategic, intentional, and fully aligned with your vision. Whether you're launching or leveling up, you're ready to show up online with a brand experience that converts.
Ask ChatGPT
Your website is often the first real impression of your brand and it should feel like you from the first scroll. Our custom web design is built with strategy first, blending high-impact visuals with intentional user experience to guide visitors every step of the way. Designed to convert and crafted to reflect your brand, your site won’t just look stunning, it’ll work hard behind the scenes.
PROJECT BASED
Custom Web Design
Strategic marketing collateral designed to support and elevate your brand — from business cards and printed materials to social media templates and digital assets. Each piece is created with intention, clarity, and conversion in mind so your brand shows up cohesively everywhere.
WHAT'S INCLUDED
THIS IS FOR YOU IF
PROJECT BASED
Marketing Collateral
a la carte
PROJECT BASED
Strategic marketing collateral designed to support and elevate your brand — from business cards and printed materials to social media templates and digital assets. Each piece is created with intention, clarity, and conversion in mind so your brand shows up cohesively everywhere.
WHAT'S INCLUDED
THIS IS FOR YOU IF
- Design of custom marketing asset
- Creative direction aligned with your brand
- Digital or print-ready file delivery
- 1–2 initial concepts (based on scope)
- Up to two rounds of revisions
- Guidance on asset usage & placement
Marketing Collateral
a la carte
PROJECT BASED
Strategic marketing collateral designed to support and elevate your brand — from business cards and printed materials to social media templates and digital assets. Each piece is created with intention, clarity, and conversion in mind so your brand shows up cohesively everywhere.
WHAT'S INCLUDED
THIS IS FOR YOU IF
This is for you if you need strategic, beautifully designed brand assets that elevate how your business shows up — without committing to a full rebrand. Whether you need print pieces, digital graphics, or social templates, you want materials that feel cohesive, polished, and built to convert.
Ask ChatGPT
Marketing Collateral
a la carte
High-touch strategic support designed to help you move forward with confidence. Whether you need clarity, creative direction, or expert feedback, this session gives you actionable guidance tailored to your brand and goals. You’ll meet 1:1 with founder Kailey Carson for a personalized 60-minute strategy call focused on refining your social media approach, identifying growth opportunities, and mapping out clear next steps you can implement immediately.
WHAT'S INCLUDED
THIS IS FOR YOU IF
STRATEGY & DIRECTION
1:1 Consulting
WHAT'S INCLUDED
THIS IS FOR YOU IF
- One 60-minute consulting call
- Real-time feedback + strategy direction
- Personalized recommendations
- Space for Q&A + brainstorming
- Follow-up notes + next steps
- Ongoing support via email or DM for quick follow-up questions after our call
1:1 Consulting
STRATEGY & DIRECTION
High-touch strategic support designed to help you move forward with confidence. Whether you need clarity, creative direction, or expert feedback, this session gives you actionable guidance tailored to your brand and goals. You’ll meet 1:1 with founder Kailey Carson for a personalized 60-minute strategy call focused on refining your social media approach, identifying growth opportunities, and mapping out clear next steps you can implement immediately.
WHAT'S INCLUDED
THIS IS FOR YOU IF
This is for you if you want expert eyes on your social media, feel stuck on what to post or how to grow, or need clear, strategic direction from founder Kailey Carson to confidently move forward with a plan that actually works.
Ask ChatGPT
1:1 Consulting
STRATEGY & DIRECTION
High-touch strategic support designed to help you move forward with confidence. Whether you need clarity, creative direction, or expert feedback, this session gives you actionable guidance tailored to your brand and goals. You’ll meet 1:1 with founder Kailey Carson for a personalized 60-minute strategy call focused on refining your social media approach, identifying growth opportunities, and mapping out clear next steps you can implement immediately.
Think of this as your foundation for showing up stronger online. If you’re not quite ready for full social media management but still want expert guidance, this one-time deep dive gives you everything you need to get clear, get confident, and get aligned. It’s a smart first step toward a strategy that actually works. P.S this is included with all full Social Media Management packages.
WHAT'S INCLUDED
THIS IS FOR YOU IF
STRATEGY & DIRECTION
Social Media Strategy
WHAT'S INCLUDED
THIS IS FOR YOU IF
- Profile optimization recommendations
- In-depth content review + improvement tips
- 10 custom content ideas tailored to your goals
- Curated hashtag & keyword bank
- Target audience + messaging insights
- Actionable, specific strategies to support growth & improvement
- Content Calendar Template
Think of this as your foundation for showing up stronger online. If you’re not quite ready for full social media management but still want expert guidance, this one-time deep dive gives you everything you need to get clear, get confident, and get aligned. It’s a smart first step toward a strategy that actually works. P.S this is included with all full Social Media Management packages.
STRATEGY & DIRECTION
Social Media Strategy
WHAT'S INCLUDED
THIS IS FOR YOU IF
This is for you if you’re not ready to commit to full social media management but still want to step things up. Maybe you enjoy handling your own content, but need clarity, strategy, and expert insight to make it really work. This audit gives you the tools to show up smarter, without handing over the reins.
Ask ChatGPT
Think of this as your foundation for showing up stronger online. If you’re not quite ready for full social media management but still want expert guidance, this one-time deep dive gives you everything you need to get clear, get confident, and get aligned. It’s a smart first step toward a strategy that actually works. P.S this is included with all full Social Media Management packages.
STRATEGY & DIRECTION
Social Media Strategy
Whether you're starting from scratch or stuck in the scroll cycle, our monthly social media management uses strategic content, optimization, and engagement to grow your brand with purpose.
• Platform audit during onboarding
• Ongoing custom content strategy
• Weekly content planning & scheduling
• Caption writing + brand voice alignment
• Hashtag & keyword optimization
• Custom graphic design + feed cohesion
• Community engagement & outbound interaction
• Monthly analytics reporting + strategy call
Social Media Management
ON-GOING PARTNERSHIPS
Reach your audience beyond the algorithm with intentional messaging that nurtures trust and drives action. From newsletters to automated flows, this service supports retention and long-term audience growth.
• Email campaign strategy & planning
• Newsletter design + copywriting
• Launch sequences & promotional campaigns
• Automated flows (welcome, nurture, retention)
• SMS marketing add-on option
• Audience segmentation & list growth guidance
• Performance tracking + optimization
Email & SMS Marketing
ON-GOING PARTNERSHIPS
Build real visibility through aligned partnerships and authentic creator collaborations. From sourcing to campaign execution, influencer marketing is designed to expand your reach with strategic UGC.
• Creator sourcing based on audience + goals
• Influencer vetting & brand alignment
• Outreach, negotiations, and coordination
• Campaign planning + deliverable tracking
• Content briefing + usage guidelines
• Timeline management + follow-ups
• Performance reporting & insights
Influencer Marketing
ON-GOING PARTNERSHIPS
On-Site Content Day: A full month of content captured in one shoot day at your location or chosen studio. Ideal for brands wanting hands-on collaboration, real-time direction, and custom visuals tailored to your space.
Remote Content Creation: Ship your products and receive a month’s worth of professionally shot content created off-site.
• Strategy + creative direction session
• Shot list + content plan
• Filming + styling guidance
• Professional editing
• Ready-to-post photo + video assets
• Usage guidance for posting + repurposing
Content Creation
PROJECT BASED
Custom brand assets that strengthen your presence across print and digital — including business cards, menus, banners, social templates, and more. Thoughtfully designed for clarity, consistency, and impact.
• Design of custom marketing asset
• Creative direction aligned with your brand
• Digital or print-ready file delivery
• 1–2 initial concepts (based on scope)
• Up to two rounds of revisions
• Guidance on asset usage & placement
Marketing Collateral
PROJECT BASED
Your website should feel like an extension of your brand. Custom web design blends strategic structure with high-impact visuals to create an online home that builds trust from the first scroll.
• Brand discovery + site strategy
• Site map & page structure planning
• Copy guidance + layout direction
• Mobile optimization
• Design + development (Showit)
• Post-launch resource guide
Web Design
PROJECT BASED
A deep-dive into your presence, positioning, and content direction, built for founders who want clarity without committing to ongoing management. Walk away with a roadmap that aligns your content with real growth.
• Platform & profile audit
• Audience + positioning insights
• Content direction + messaging clarity
• Hook, format, and funnel recommendations
• Caption structure + tone guidance
• Hashtag & keyword bank
• 60-minute strategy call
Social Media Strategy
STRATEGY & DIRECTION
High-touch strategic support designed to help you move forward with confidence. Whether you need clarity, creative direction, or expert feedback, this session gives you actionable guidance tailored to your brand and goals.
• One 60-minute consulting call
• Real-time feedback + strategy direction
• Personalized recommendations
• Space for Q&A + brainstorming
• Follow-up notes + next steps
1:1 Consulting
STRATEGY & DIRECTION
Sundown Process
A focused conversation to explore brand vision, priorities, and fit, ensuring expectations are clear on both sides.
DISCOVERY CALL
A focused conversation to explore brand vision, priorities, and fit, ensuring expectations are clear on both sides.
DISCOVERY CALL
NEXT STEP
Sundown Process
Sundown Process
PROPOSAL
Proposal
A customized proposal outlining scope, deliverables, timeline, and investment, tailored to the brand’s specific needs.
A customized proposal outlining scope, deliverables, timeline, and investment, tailored to the brand’s specific needs.
NEXT STEP
Sundown Process
POSTING
Content is published, optimized, and refined over time to support consistency, engagement, and long-term growth.
Sundown Process
POSTING
Content is published, optimized, and refined over time to support consistency, engagement, and long-term growth.
BACK TO START
Sundown Process
Frequently Asked Questions
Have some questions?
Each service has a starting price, but no two businesses (or packages) are exactly alike. After our discovery call, you’ll receive a custom proposal with pricing tailored to your goals, project scope, and budget. It’s all about building a plan that aligns with your needs and drives real results.
Not one bit! We work with clients from all over the U.S. and across every industry. For in-person or on-site content creation, though, you’ll need to be in the Austin, TX area or willing to cover travel costs to come to you.
Content Creation focuses on producing high-quality, strategic photo and video assets for your brand to use across platforms. Social Media Management is a more comprehensive, hands-off service where I not only create content but also handle posting, caption writing, audience engagement, analytics tracking, performance reviews, and ongoing optimization — ensuring your social presence is consistently active, intentional, and growing without you needing to manage it yourself.
We work with small to medium-sized businesses across a variety of industries, including wellness, real estate, interior design, dentistry, healthcare, and retail. That said, we are always open to collaborating with brands in any industry, especially those that value the power of social media marketing and understand that meaningful growth doesn’t happen overnight. If you’re ready to invest in long-term success, we are ready to partner with you.
That’s what we're here for. Whether you’re starting from scratch or scaling what’s already working, we'll help you clarify your goals and recommend a service (or combo) that actually supports them, not just what sounds trendy.
Both! We offer retainer packages for social media, email, and influencer management, as well as one-time services like web design, content creation, and launch campaigns.
Frequently Asked Questions
Have some questions?
Each service has a starting price, but no two businesses (or packages) are exactly alike. After our discovery call, you’ll receive a custom proposal with pricing tailored to your goals, project scope, and budget. It’s all about building a plan that aligns with your needs and drives real results.
Not one bit! We work with clients from all over the U.S. and across every industry. For in-person or on-site content creation, though, you’ll need to be in the Austin, TX area or willing to cover travel costs to come to you.
We bridge high-level strategy with a creative director’s eye. You get smart systems, clean design, and content that actually converts, not just something pretty.
We work with small to medium-sized businesses across a variety of industries, including wellness, real estate, interior design, dentistry, healthcare, and retail. That said, we are always open to collaborating with brands in any industry, especially those that value the power of social media marketing and understand that meaningful growth doesn’t happen overnight. If you’re ready to invest in long-term success, we are ready to partner with you.
That’s what we're here for. Whether you’re starting from scratch or scaling what’s already working, we'll help you clarify your goals and recommend a service (or combo) that actually supports them, not just what sounds trendy.
Both! We offer retainer packages for social media, email, and influencer management, as well as one-time services like web design, content creation, and launch campaigns.
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